L2 data with HaystaqDNA modeling = Game Changer

L2 has partnered with the team that pioneered predictive analytics. HaystaqDNA used L2’s premiere voter data to identify specific individuals who are most likely to respond to your message. Your organization can use this data to activate potential supporters, donors, volunteers, activists that would otherwise remain untapped.

The L2 & HaystaqDNA Advantage


L2 and HaystaqDNA worked hand-in-hand with some of the most well respected consultants, campaign runners and fundraisers to hand pick issues relevant to Election 2018. Each of the issues below will have a score (from 0 to 100) giving you a voter’s likelihood of support for an issue.
  • Presidential Approval
  • Tax Reform
  • Infrastructure Spending
  • Opioid Crisis Importance
  • Autonomous Cars
  • Medicare Expansion
  • Mail Readership
  • Movie Goers
  • Civil Liberties
  • TV Viewership
  • Income Inequality
  • Green Consumers
  • Civic Engagement
  • Trump Impeachment
  • Russian Interference
  • Internet Privacy
  • Pence Approval
  • Affordable Housing
  • Corporate Bailouts
  • Black Lives Matter
  • Casinos
  • Pro-Choice/Pro-Life
  • Church Attendance
  • Pathway to Citizenship
  • Citizens United (Campaign Finance)
  • Civil Liberties
  • Death Penalty
  • Ballot Drop Off
  • Drug Price Controls
  • Voter Fraud
  • Climate Change
  • Renewable Energy
  • Fracking
  • Gun Laws
  • Environmental Regulation
  • Genetically Modified Food
  • Donald Trump Supporters
  • Humanitarian Intervention
  • Hunting and Fishing Amendments
  • Fiscal Conservative/Liberal
  • Social Conservative/Liberal
  • Marijuana Legalization
  • Gay Marriage
  • Mexican Border Wall
  • Military Intervention
  • Minimum Wage Increase
  • Momentum Support for Candidate
  • Muslim Ban
  • Affordable Care Act (Obamacare)
  • Online Gaming
  • Party Strong Democrat/Republican
  • Party Democrat/Republican
  • Party Primary
  • Public Transportation
  • Redistricting
  • Rideshare User
  • Rideshare Encourage
  • Right to Work
  • School Choice
  • Common Core
  • School Funding
  • Supreme Court Confirmation
  • Social Media Usage
  • Social Media Frequency
  • Social Security Income Cap
  • Ticket Splitter
  • Tea Party
  • Tobacco Tax
  • Transgender Bathrooms
  • Likely Republican Primary Voter Opposing Trump
  • Trump—Uncomfortable Supporting
  • Trump—Proud to Support
  • Likely Sanders Primary Supporter

Get Started

If you’re already working with L2 and have an L2 VoterMapping subscription activating the Haystaq DNA branches in your account can happen instantly. If you’re new to L2 but want to get started right away it’s a simple process:
  1. Click on “Request a Quote”, fill out the contact form and send us your information
  2. We’ll set you up with a trial L2 VoterMapping account.
  3. Once you decide to move forward we’ll unlock your L2 VoterMapping account and HaystaqDNA subscription and you’ll be able to pull records that day.


The combination of this sophisticated modeled data built into the user friendly L2 VoterMapping interface would typically cost a campaign hundreds of thousands of dollars. L2 and HaystaqDNA have come up with pricing to fit local organizations to national campaigns.

More about Haystaq DNA

Election 2008 gave HaystaqDNA a unique place in history when their microtargeting techniques helped land Barack Obama in the White House. They did the same for Michael Bloomberg the following year, when he was running for his third term as New York’s mayor, and then again for Obama in the 2012 presidential election.
“The speed and accuracy of this type of modeling has increased dramatically over the last couple of years, but the basic concept remains the same: We’re using information we have about some people, [then] combining it with data about everyone, to build statistical models that predict how those other people would approach that behavior.” — CEO Ken Strasma speaking to CMO.com about HaystaqDNA’s modeling
Learn more at HaystaqDNA